For founders & SMB

An analyst's output, without the hire.

When you're the one running ads between everything else, The Ad Spend watches every change every ~3 hours, explains what moved, and tells you what to do next — so the account gets expert attention without an expert headcount. It's tuned to find signal even at small budgets, judged against your own history.

Change detected

Your CPA moved — measured against your own history, not a benchmark.

Wed 7:50am, the prospecting cap was raised 25%. CPA $22 → $29 vs your 90-day baseline.

Change
budget · cap
Impact
$22 → $29
Baseline
your 90-day

Trusted by teams running real budgets

  • FitLab
  • Maxwell Social
  • Lytical Ventures
  • Senteon
  • Animated for Life
  • Nike Studios
  • Ren Health
  • Qi
  • eCommission
  • Lyrical Asset Management
  • The Matchbox
  • Blanken Consulting Group
  • Interrupt Media
  • TMRW for Men
  • Second Sense
  • Deodato

What changes for founders & smb

The problems this actually removes.

You're running ads between ten other jobs.

The engine monitors every account every ~3 hours and surfaces only what needs a decision — so the work of watching disappears and you keep the work of building.

Small budgets make every number look like noise.

Detection is tuned to find signal even at small samples, judged against your own baseline instead of benchmarks built for someone spending ten times more.

Hiring an analyst isn't on the table yet.

You get an analyst's output — what changed, why it moved, what to do next — without the salary, the ramp, or the single point of failure.

How the features support founders & smb

The same record, pointed at your problem.

Chat

Ask your accounts anything in plain English — no analyst, and no dashboard to learn. (Private beta.)

Trends

1,900+ detection algorithms find signal even at small samples, judged against your own baseline.

Alerts

Forecast-backed digests in Slack surface only what needs a decision, so watching doesn't become another job.

Optimizer

Approve a recommended fix and it executes — the specialist move without the specialist. Nothing executes without your approval. (Private beta.)

0

Analysts to hire

24/7

Coverage on every account

1

Record that never forgets

Founders aren't supposed to be media buyers. Or analysts. Or report-builders.

Nothing executes without approval.

Questions

Answers, not gestures.

Is it useful at a small budget?
Yes. Detection is built to find signal even at small samples and is judged against your own history, not a benchmark made for much larger spenders.
Do I need to be technical to use it?
No. Connect your accounts in seconds and ask questions in plain English, in the web app or in Slack.

For founders and small teams

See the record on your own accounts.

Connect an account and watch the engine optimize toward your definition of winning.